Music Meets Blockchain in Silicon Beach
First, there were movies. Now there is music. Experimenting with a new format to release music videos, Vevue is looking to make history again by taking the music industry into a next level digital era.
Partnering with indie band, Lost Under Heaven (LUH), we are inviting LUH concert goers across the US to crowdsource the development and release of a new music video. Beginning Saturday, October 27 at their first US concert in Santa Monica, concert attendees who have downloaded the Vevue app on their phones can submit videos of themselves and the band throughout the event. Vevue tokens (cryptocurrency), will be awarded via the app, with the possibility for selected participants to share in the revenue stream of LUH’s final music video. LUH will play at four other locations across the country (San Francisco, Portland, Seattle and Brooklyn).
We are redefining digital collaboration, providing users with the ability to crowdsource video content and share revenue through the blockchain. Co-founder Thomas Olson said, “Vevue chose to launch this Music Meets Blockchain event with LUH to help empower creative artists aligned with Vevue’s vision of a collective community. We want to break through the noise and see video and music creatives deliver their most authentic selves, connect with fans and easily, and sometimes instantly, share in the rewards. Vevue’s technology allows this to happen anywhere in the world now, also offering content copyrights that digital platforms like YouTube fail to deliver.”
LUH —the Manchester-based duo of Ebony Hoorn and Ellery James Roberts (formerly of WU LYF) is celebrating the release of their second album, Love Hates What You Become, due for release on January 18, 2019. LUH’s first concert in the US is on Saturday, October 27 at West End Nightclub in Santa Monica.